Who is The Purple Cow SA?

Hi, I’m Natassja—the woman behind The Purple Cow SA. 💜🐄

I’m a South African wife, mom of two and marketing graduate with years of experience in administration, sales support and commercial operations. These days, I’m putting that experience to work in a new way: building something of my own around family life.

Purple Cow is where I share that journey—the practical lessons, new ideas, mistakes and small wins. You’ll find me exploring digital tools, learning new skills and bringing a little humour to the everyday juggle.

And Purple? She’s my curious, sometimes fed-up, always colourful companion—a reminder to keep learning, ask questions and take the next small step.

Real life. Real struggles. Real growth. Real impact.

So... what exactly am I building?

I’m building a digital income stream from home — around real life, real responsibilities and very limited time.


I’m learning the systems, doing the work, testing what actually works and sharing the journey as I go.

If you're wondering whether an ordinary person can really build something online, you're in the right place.

No overnight-success story. No pretending I have it all figured out. Just one ordinary South African mom building something that could become extraordinary.

What am I actually learning?

I’m learning how to build a digital business using products, training and systems that already exist — instead of trying to invent everything from scratch.

I started with Legacy Builder, but this journey is bigger than one program. I’m learning digital marketing, building The Purple Cow SA, testing what works in the real world and documenting the results — including the mistakes.

Do you think you want to learn something new as well or join me on my journey?

I didn't start with the biggest program or pretend I knew exactly what I was doing.

I started with the Passive Daily Pay Blueprint — the $300 program

— because I wanted to learn how digital marketing actually works and how an online business can be built around real life.

I'm still learning, testing and figuring out what works for me.

And that's exactly what I'm sharing here — the process, the lessons, the mistakes and the results.

There are different ways to start, from simply exploring the training first to choosing one of the larger programs.

I'll show you the options so you can understand what each one offers before deciding whether any of them is right for you.

Start where you are. Learn what you're buying. Then make your decision.

I'm learning this too, so I'm not here to pressure you into buying something that isn't right for you.

If you'd like to ask me about my experience, what I've learned so far, or the options I'm currently exploring, you're welcome to get in touch.

Real questions. Real answers. No pressure.